BNIM is currently engaged in an exploratory study for a new business school facility situated on a heavily-traveled and visibly prominent site at the gateway to Marquette University’s campus, located on the corner of 16th and Wisconsin Avenue. The new building will be designed to fit the urban context and successfully engage the street edges and campus circulation, creating a new home for the College of Business Administration that is collaborative and welcoming. The new College of Business Administration will house business and interdisciplinary leadership programs, establish a hub for innovation, and engage community stakeholders across the University while linking students, faculty, and industry leaders to the Milwaukee region and beyond. Guided by the client’s mission and goals, the building design and organization will embody the following project imperatives:

• Campus Connection + Engagement

• Community Connection + Engagement

• Visual Impact

• Welcoming

• Sustainability Passive Potential

• Enhancing Site/Courtyard + External Space

• Student + Faculty Intersection + Collaboration

• Cost Efficiency

• Contextual Scale Alignment

• Dialogue with Context

• A model for innovation in higher education