The Psychological and Brain Sciences Building creates an important gateway to the University of Iowa campus. The facility is designed to create a new welcoming front door for the Department of Psychological and Brain Sciences, while serving a unique purpose as both a teaching and research facility that welcomes students as well as the general public to the University of Iowa campus. The building features  active learning classrooms, research laboratories, graduate student and faculty offices, breakout rooms, and learning commons space for studying, gathering and socializing.

The inviting building establishes a renewed campus presence while maintaining the design context of the surrounding site. The existing facilities did not support the needs of the Psychological and Brains Sciences department, lacking a sense of campus connection and the Human Purposed Integrated Design qualities that are necessary to the practice of Psychology. The introduction of views and generous natural daylight open the building in a transformative way, creating a sense of connection and improving accessibility and wayfinding among different functional spaces to support equity, health, comfort, and well-being.