The College of Business is a transformational new facility for business education and innovation on this higher education campus. Situated at a highly visible and frequently travelled site on campus, the building was envisioned as an engaging and welcoming convening space for students, faculty, and visitors that would establish an important campus corridor between the university and the local community beyond.  

The carefully crafted interior environment creates integrated spaces that emphasize transparency, clarity, connectivity, and student focused experiences. Multiple iterations of glazing system and daylight analysis studies formed an approach to understand the impact of quality daylighting. As a result, every regularly occupiable space in the building has access to visually comfortable quality daylight and views, particularly in the central atrium which serves as the heart of the facility and center for student activity.  The project’s massing and organizational approach intentionally places student-focused, social spaces along the daylit central atrium with instructional and faculty spaces. Large, glazed windows introduce generous daylight and views throughout the social and learning spaces to create an interior environment that feels welcoming and well-connected to its surrounding context, improving overall user experience, wellness, and wayfinding.  

Early architectural design studies for the College of Business were informed by adjacent campus and neighborhood buildings, streetscapes, and existing urban design patterns to determine the right scale, massing, materials, colors, and textures to enhance design integration.  

BNIM with Workshop Architects.

Student imagery courtesy Marquette University.